I'm not sure if this is what Yang said.
For me, I found that being a just a normal guy who was into all the "guy stuff" softened the blow to people when I came out. The fact that they so easily mistook me for being totally straight actually made it easier for them to accept that I was gay. Why? Because I'm just like them: I like sports, play Call of Duty, make dirty jokes, have a deep voice, and have an outward masculine appearance. I was so much like them and they realized that who I dated/fucked was only a small part of who I was. It didn't define me in any way.
I don't know how well it would have gone had I been a flamer/stereotype/queen. Probably not as well as it did in reality. But I think being "just one of the boys" made it easier for people who may not have been so accepting in the first place to accept me for being gay. I would imagine more effeminate guys would have a harder time gaining mainstream acceptance then the "straight acting" ones.